Value Yonder
AI product leader · Lisbon

Daniel Araújo

Former founder. Senior PM at Zendesk. Writing about what I'm learning.

I'm most interested in the moment AI moves from automating tasks to orchestrating workflows — when it becomes an org design question, not a productivity one. If that's the problem you're working on, let's talk.

Recent Writing
On Progress

Goodhart's Law

Aug 20252 min read
On Prosperity

The Illusion of Power

HG Wells, in the invisible man book, created an allegory where an invisible man, because of something that looks like a superpower, actually corrupts.

Mar 20251 min read
On Prosperity

A Infocracia

Oct 20241 min read
On Progress

Medicine vs. Biology

Dec 20232 min read
On Learning

Concentric Writing

Nov 20232 min read
On Learning

Learning in Thresholds

Oct 20231 min read
All essays →